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How to Find Break Even
It takes a certain number of rentals (turns) to break even on the cost of a DVD.
Any rental after break even equals profit.
Cost of DVD
$
Rental Rate
÷
$
Break-even
(# of Turns)
=
0
· Break Even
· Profit Potential - Wholesale
Find out how your numbers compare with Rentrak's by
contacting a Rentrak Representative.
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